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/ IDC: smartphone sales return to growth in Q4, Apple takes the lead
IDC: smartphone sales return to growth in Q4, Apple takes the lead
We have the latest IDC report on worldwide smartphone shipments and after a highly turbulent year, things settled down in the October 1 – December 31 period. The market saw a bounce-back quarter with a total of 385.9 million shipments headlined by Apple’s 90.1 million share. As a whole, the market grew by 4.3% compared to Q4 2019 and all top smartphone vendors (sans Huawei) saw positive growth levels to end off 2020. Fueled by the release of its iPhone 12 series, Apple saw the best shipment volume of any vendor in a single quarter which rightfully translated to a 22.2% year over year...
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