Gmail will stop scanning emails for ad personalization later this year

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Some Gmail haters have always claimed that you can't trust Google's email service because it automatically scans the content of your messages in order to personalize the ads it shows you. While this process doesn't involve any humans, a lot of people have been irked by the realization that it is in fact what is going on. Well, today Google has announced that this email scanning will be retired from the free consumer Gmail service "later this year". So what is basically the most controversial thing about Gmail is going away. Oh, the poor haters, what will they choose to focus on afterwards?...

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